What is b_line?

More than 65,000 young people in Derbyshire have a b_line card.

Cardholders get cut-price travel and discounts in shops and on other services in and around Derbyshire. They can also use their card to borrow at any Derbyshire or Derby City library. Plus the new-style b_line2 cards can be used as official proof of age.

More than 800 businesses have joined the b_line discount scheme, including high profile chains and local shops and services.

The b_line website has more than 8000 visitors per month and provides a full list of discounters, useful information, free competitions and much more.

The popular ‘b_line mag’ is distributed within secondary schools around the county three times a year. As well as including exclusive celebrity interviews and entertaining features, the magazine also gives a full listing of businesses offering a b_line discount.